StuartBallingall
Joined: 20/10/06
Posts: 124
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Hi there. I'm a mac user (dont hurt me!) but i've been fascinated by these new ads on tv
for windows 7.
All those people saying 'i wanted ***** so i told microsoft,
and they did it'
Is this basically Microsoft saying that enough people
complained about vista that we've had to make a new OS?
It doesn't seem that
long since vista was released.
although i dont really keep up with pc
technology.
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Ready Eddie?
Bingo Gringo!
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Nathy
Joined: 01/12/08
Posts: 216
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I think its just saying Windows 7 is easy for everyone to use.
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Nathyy.
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Agharta
Joined: 30/10/04
Posts: 332
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Thanks for trolling by. 
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tomafd
Joined: 03/10/05
Posts: 2545
Loc: uk
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What I don't get is the strapline "I'm a PC ..." as if that was some kind of plus.
I'm not a [ ****** ] computer, I'm a free human being, thank you very much.
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sod this I'm off to the allotment... www.anotherfineday.co.uk
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aveatrex
Joined: 25/10/05
Posts: 95
Loc: Public Option
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The commercials are saying that Windows 7 was simplified and built on suggestions of
"typical" users.
Of course, this is a stretch from what actually happened (i.e.
Vista was condemned by the vast majority of more-than-typically informed users; thus it
lost some market share to Apple when those opinions were generally accepted as fact among
the public). Besides eliminating the annoying pop-ups asking for permission to do anything
and everything in Vista, I really doubt any "typical" user had any input in making 7 more
simple. I also doubt that most users would even notice a difference in the performace of
their PC when upgrading. It is the more demanding users (people who use their PCs as DAWs,
video editors, gamers, people who tested the beta, etc.) that would notice a difference in
performance.
These are the people that really complained about Vista, and
hopefully the people that were most likely taken into consideration when "simplifying"
Windows 7.
Personally, I find the commercials to be terrible. I have heard good
things about Windows 7, but I actually find myself being disuaded from upgrading (from XP
x64) every time I see the commercials just because of Microsoft's inability to put
together a decent marketing campaign that doesn't insult my intelligence.
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Tímo
Joined: 25/09/02
Posts: 1805
Loc: Kaoss Central, England
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Quote tomafd:
What I don't get is
the strapline "I'm a PC ..." as if that was some kind of plus.
Now that MS actually have something to
shout about, it's a direct ripost to the former "I'm a Mac" Apple ads, given that Apple
were taking away marketshare from MS/Vista.
I find it incredibly annoying
too.
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 » http://Infekted.org « Access Virus news & community
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directresolution.com
Joined: 13/09/06
Posts: 537
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Is it just strange to see an advert that doesn't attack the competition whilst adding no
useful information about ones own product
I'm not keen on the adverts though, I get the idea, taking a users vague
usability wishes and creating something simple yet tangible, but I have heard some people
say 'so what they actually designed that feature?' after seeing the adverts
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www.directresolution.com
home of the DARC audio computer
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jayzed
member
Joined: 19/03/04
Posts: 686
Loc: North London
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Quote directresolution.com:
Is it
just strange to see an advert that doesn't attack the competition whilst adding no useful
information about ones own product
I'm not keen on the adverts though, I get the idea, taking a users vague
usability wishes and creating something simple yet tangible, but I have heard some people
say 'so what they actually designed that feature?' after seeing the adverts
As a refugee from the evil world of
marketing/advertising it's actually common practice to do what MS has done here.
Firstly, we're talking about brand recognition (now that computers are commodity items)
and a general feel-good. Identifying MS with 'real-people', as opposed to the Nathan
Barleys of the world (who use Macs, they insinuate - of course, I lay money on the
campaign being created on Macs) and making computers part of the down to earth life style,
rather than either a techno-geek or too cool for school is what I suspect they are aiming
at.
Secondly, abusing ones competitors has two main downsides. It makes the
company in question look desperate or nasty and it also gives some free publicity to the
competitors. In the case of Apple, MS is now pretending they don't exist. When it comes to
sales, they have a point.
This is just one route, however. All we have to do is
look at the original - I'm a geek, I use MS. I'm groovy man, I use Macs and the MS
comeback to see that - but this campaign has obviously been taken in a different
direction.
This could be all bollocks, of course. I'm just guessing.
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jayzed
member
Joined: 19/03/04
Posts: 686
Loc: North London
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BTW, I suppose I should lay my hat out here. I have no platform prejudice - I use a great
PC at home and rubbish Macs at work :-)
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trailmixxx
Joined: 17/04/08
Posts: 6
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Well Trolly McTrollerton, I would think that they are referring to The UI changes that
they made as being the result of user feedback. M$'s main effort with this release was to
refine Vista. Performance was their main concern. Specifically perceived performance in
the UI. But to move this to a DAW oriented discussion, DPC latency is MUCH improved with
7, so the performance of XP in that regard is restored. Windows 7 is the result of some
changes in leadership for product development. And as far as Vista having just been
released.... M$ is actually back to their former release cycle of about 3 years. XP is the
longest surviving desktop OS from M$ ever. I'm not sure what that says about the product
or M$, but Id say that it was a success. Even having said that, XP was met with allot of
resistance, just like Vista was, compatibility and resource complaints. Nvidia is to blame
for 90% of the BSOD issues for Vista. And for good mesure...
When someone
mentions that the 'New' windows taskbar rips off the Mac OSX Dock....that is a lie. Look
at screenshot of Windows 1.0.
http://regmedia.co.uk/2008/11/11/windows_one.jpg
Windows 7 just
re-implements one of the earliest of windows features, long forgotten.
Anyway,
SL and 7 are solid releases. If only Linux would catch up in the ease of use (the version
requirements for different components is a huge detriment), we would see some real
competition. If only Apple would let people make their own machines with OSX, sans support
of coarse. If only Microsoft would cut off the legacy with which they have been chained to
with their next release.
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directresolution.com
Joined: 13/09/06
Posts: 537
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I get why Apple market in their way, MS is so big it doesn't matter about drawing
attention to it and Apple is pretty small so it's better that MS don't draw attention to
it but I still feel that Apple are making it's user base more and more antagonistic
towards PCs and it might back fire oneday if they get bigger and can't shake it.
I know someone who was at a meeting and she had her PC laptop and was with two others
who had their MACs, they started going on about how MAC was better and she said "well
mine cost less and does everything I need, can't think of what difference it would make"
they then proceded to go on repeating lines from those 'MAC vs PC' adverts, in the end
she said "you've convinced me, I'm never getting a MAC!"
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www.directresolution.com
home of the DARC audio computer
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The_Big_Piano_Player
member
Joined: 13/05/04
Posts: 791
Loc: Lincolnshire
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Apparently, the new Microsoft policy is...
Release an Operating System
everytime Steve Jobs gets a new liver.
I've heard Steve jobs is getting a
hair transplant shortly... That's gonna be Win 7 Service Pack 1.
That's true,
that is.
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http://www.undeniablydusty.com/
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mkok
Joined: 11/02/07
Posts: 11
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It's an advert why would it be any different. Not quite sure why an apple user would
decide to post on a pc forum to complain though. I never look at the apple forums at all.
Why would I? Well maybe because I have an iphone I suppose. Saying that I still don't as
it works fine :-)
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Neil C
active member
Joined: 01/04/03
Posts: 1994
Loc: Designated cuddle zone
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Quote tomafd:
What I don't get is
the strapline "I'm a PC ..." as if that was some kind of plus.
At least they've modified the care of
pronunciation so that it no longer sounds like people are declaring an incontinence
problem.
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crofter
member
Joined: 12/02/01
Posts: 344
Loc: Weardale,North Pennines
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Quote mkok:
It's an advert why
would it be any different. Not quite sure why an apple user would decide to post on a pc
forum to complain though. I never look at the apple forums at all. Why would I? Well maybe
because I have an iphone I suppose. Saying that I still don't as it works fine :-)
they are a little like
Jehova's witness people , and can't keep their nebs out.
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Trebor Flow
Joined: 29/11/05
Posts: 115
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Quote StuartBallingall:
Hi there.
I'm a mac user (dont hurt me!) but i've been fascinated by these new ads on tv for windows
7.
All those people saying 'i wanted ***** so i told microsoft, and they did
it'
Is this basically Microsoft saying that enough people complained about
vista that we've had to make a new OS?
It doesn't seem that long since vista
was released.
although i dont really keep up with pc technology.
Stuart,
The answer to
your question is yes, after Vista MS wanted to do better.
As a PC user I find
that a very good situation, I'm also pleased with SL I bought for for my Mac/Logic
system.
Although I wish Apple could do better with Logic, but then after MS
have rolled out 7, maybe Apple will see it is worth listening to your customers .... well
I live in hope.
Trebor
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Pete Kaine
member
Joined: 10/07/03
Posts: 789
Loc: Manchester
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Quote trailmixxx:
When
someone mentions that the 'New' windows taskbar rips off the Mac OSX Dock....that is a
lie. Look at screenshot of Windows 1.0.
http://regmedia.co.uk/2008/11/11/windows_one.jpg
Windows 7 just
re-implements one of the earliest of windows features, long forgotten.
The was an early beta version of vista
(developers release) that had that taskbar running as well as some other 3d interface
trickery that disappeared by the time it got to public beta. This was about a year before
Apple showed it off in their OSX build. Another feature I recall was bridging client that
centralized everything in the O.S. so that messager linked to your mail, to your brower to
your webmail to... well you get the idea (kinda like google wave but half a decade ago).
The was so many features that were suppose to be in vista but got dropped due
to time constraints and the fact that vista in the state it got released overshot it's
release date by over a year. This win7 release is pretty much what vista should have been
the first time round if deadlines had been met. Well except the centralized desk/client
bridge but then with half the countrys they sell too sueing them for being anticompetive
by keeping all the components in the o.s. it's proberly never going to happen now.
It seems that every other MS release is broken simply (Win M.E. before xp for
example) because they tend to over shoot with the goals and have to get a new product out
to please the shareholders (well that and patch the security holes). Apple's smaller and
can move faster, where MS has all the legecy bull to deal with and that's the biggest
problem with windows.
Apple's rarely in the front line inovation wise. They
just know how to take a reasonable but none user friendly product (be it mp3 players, pda
phones or linux) and repackage it up so that the lowest common denominator can acturly use
it and then push it upon the public in a fashion that would make the pepsi advertising
team blush.
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www.scan.co.uk
3XS Audio Systems
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onesecondglance
Joined: 02/01/08
Posts: 1171
Loc: Reading, UK
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they're bloody terrible ads, though, aren't they?
i mean, come on.
p.s. i run Vista and have had no problems with it since i turned off UAC...
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random thoughts about the world, digested into bitesize bloggy chunks
doubledotdash!? collective - hear tunes!
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Pete Kaine
member
Joined: 10/07/03
Posts: 789
Loc: Manchester
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I wasn't denying that they were terrible ad's as I honestly haven't seen them. I don't
watch adverts! I either channel hop or timeslip the dvr.
Yeah, I don't mind
Vista 64 myself and I was even a M.E. user for a few years and didn't even mind that.
Different users get different experiances I suppose.
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www.scan.co.uk
3XS Audio Systems
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Mike L
Joined: 10/05/07
Posts: 336
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I'm a PC and don't care about W7 
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eSoundz referral name: lukianowicz
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onesecondglance
Joined: 02/01/08
Posts: 1171
Loc: Reading, UK
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Quote Pete Kaine:
I wasn't
denying that they were terrible ad's as I honestly haven't seen them. I don't watch
adverts! I either channel hop or timeslip the dvr.
not a dig, mate - and i too actively skip through the damn things
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random thoughts about the world, digested into bitesize bloggy chunks
doubledotdash!? collective - hear tunes!
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robinv
Joined: 31/08/04
Posts: 210
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Quote Pete Kaine:
and I was even
a M.E. user for a few years and didn't even mind that.
Right that's it, you've gone too far, i am
never buying anything from Scan ever again.
Nutter
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http://www.pc-music.com
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Pete Kaine
member
Joined: 10/07/03
Posts: 789
Loc: Manchester
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In my defence it was against my will. I had two devices (a
sound card and a midi interface) and one only had win 98 drivers and the only had Xp. They
could both be forced to run on M.E. with a bit of a nudge.
Now I think about
it that 2 year period proberly forced me to learn more about operating systems than any
exam I've done since...
In fact this may even be a simple case of Stockholm
syndrome!
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www.scan.co.uk
3XS Audio Systems
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Martin Walker
Watcher Of The Skies
Joined: 28/02/01
Posts: 10824
Loc: Cornwall, UK
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Quote robinv:
Quote Pete Kaine:
and I was
even a M.E. user for a few years and didn't even mind that.
Right that's it, you've gone too far, i am
never buying anything from Scan ever again.
What - not even when Pete and others have been praising you in
this thread? 
www.soundonsound.com/forum/showflat.php?Cat=&Number=784959
Martin
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YewTreeMagic
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Larry Mal
Joined: 11/11/07
Posts: 28
Loc: United States
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I think the first one released, the one with the woman, is kind of staggering- she
basically allows how she wanted a system with no crashes and stuttering, and points to how
much Windows 7 is able to do. It's sort of like saying, "I want a car that starts, and
drives, and doesn't break down all the time, and now, after buying seven cars from Honda,
they've given me one that doesn't. Thank you so much."
It sort of admits what a
failure all the other operating systems before it were, and the arrogance of that is
staggering since Microsoft seems to think that no one has any choice except to stick with
it. Which, is sort of true.
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directresolution.com
Joined: 13/09/06
Posts: 537
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Different adverts in the UK so most of us here are just seeing an annoying women in a taxi
talking about a taskbar.
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www.directresolution.com
home of the DARC audio computer
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Neo-Classical Guitar...
active member
Joined: 07/08/01
Posts: 1575
Loc: Bradford, West Yorkshire
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Quote The_Big_Piano_Player:
Apparently, the new Microsoft policy is...
Release an Operating System
everytime Steve Jobs gets a new liver.
I've heard Steve jobs is getting a hair
transplant shortly... That's gonna be Win 7 Service Pack 1.
That's true, that
is.
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Footloose and fancy free...gizz a job!
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crofter
member
Joined: 12/02/01
Posts: 344
Loc: Weardale,North Pennines
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And apple release a new OS every time he changes his socks
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Andyh 56
Joined: 06/02/07
Posts: 18
Loc: uk
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Having just tried W7 perhaps it needs a snappier title :
Snow Windows or Perhaps
Leopard 7
......Ill get my coat 
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johnny h
Joined: 24/07/06
Posts: 104
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Quote StuartBallingall:
Hi there.
I'm a mac user (dont hurt me!) but i've been fascinated by these new ads on tv for windows
7.
All those people saying 'i wanted ***** so i told microsoft, and they did
it'
Is this basically Microsoft saying that enough people complained about
vista that we've had to make a new OS?
It doesn't seem that long since vista
was released.
although i dont really keep up with pc technology.
Yeah pretty much.
Its an
attempt to keep windows in the mainstream. They are never going to be as cool as apple
but if they keep 90+% market share I think they'll be happy.
Mac adverts are
quite similar really - they say yeah macs are more expensive but you don't have to mess
around with firewalls/viruses/bad os (subtext: my time is valuable, i'm not a geek, i've
got money, i'm fashionable etc) whereas PCs are half the price and do the same thing
essentially (looking for a bargain, not going to be conned into paying twice for the same
thing, its all i can afford).
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Scope
Joined: 03/07/06
Posts: 1809
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The windows 1 screen shot was an eye-opener.
But so is this article:-
http://www.pcadvisor.co.uk/news/index.cfm?newsid=3206204
Make of it what you will, coming from a respected PC-news source.
Don't judge me, I
did not write it.
I think W7 is the best M/S Os ever made....
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RolandFantom
Joined: 22/09/09
Posts: 84
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Quote crofter:
And apple release
a new OS every time he changes his socks
Whilst simultaneously deluding the eternally gullible that form
is much more important than function.
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aveatrex
Joined: 25/10/05
Posts: 95
Loc: Public Option
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Quote Andyh 56:
Having just tried
W7 perhaps it needs a snappier title :
Snow Windows or Perhaps Leopard 7
......Ill get my coat
I rather
like Snow Windows.
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