I'd never heard of Ninite, DuckDuckGo or WaterFox, and I thought I was pretty IT savvy (at least, that's what I tell my employer!).
All very useful sites (and I hadn't heard of DuckDuckGo either!).
If you're interested:
For a proper 'non-spying' search engine, try IXQuick .
If you really *must* use Google, then Startpage provides an interface to Google, produces the same results, but stops Google harvesting data.
It may be no big deal, but I trust Google about as far as I could comfortably spit them out.
An Eagle for an Emperor, A Kestrel for a Knave.