One third subjective
and one third utter boolarks.
Ethan makes very good acoustic traps - they work very well - and he does know his onions in that realm. What he has useful to say on sampling and music recording in general is about as useful as a praline comb.
Ethan uses his righteous knowledge that stupid audio rock are junk products to justify that some converters are not producing better results. I find Ethan, despite being a very nice chap, uses obvious piles of bollox to justify some of his more disagreeable arguments. The whole video is geared around giving the panel an air of credibility.... and you know what? In some of what they say - absolutely right. The danger (well - relative term I guess) of this video is, by proxy, it lends credibility to some of the nonsense spouted in other articles. I am surprised AES even allowed this discussion to happen - only fools fall for "audio rocks" or "CD demagnetisers"....
I applaud Ethan's push to embrace scientific proof - I only wish he would employ such science to justify some of his more dubious claims. Witness his section about dither.
Or the bit about plugins and "sweet spots". Softtube and UAD absolutely HAVE put sweet spot and response curves into their plugins. He also forgets that many of use use outboard in our work - gain staging is CRUCIAL in that element.
Or the awesome bit about his 4033 being EQ'ed the same as his TLM with a brilliantly edited round of applause....
He's not busting myths - he's telling us the obvious and hiding a few un-truths in there. A deceptive video.