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who need mucisians!
just got a email for this awesome new service (as i know alot of others on here did too) - bascially it does away with composes completely! all you do is upload a video and viola!! it puts the music to you're video automatically! i think at long last this puts an end to greedy composes asking for 300-500 quid (and over!) for bespoke music for 60 min docs and does away with recent greedy demands for 'demo fees' of £100 (and more in some cases)
as someone trying very hard to break into the idnustry myself i have found this to be one of the main hurdles so it is refrshing to see a company with foresight - their tagline 'do we still need musisicns' - seen at the end of there promo - shows there a company interested in the future and not the past and it kind of gives us hope in the power of technologogy - the future really is in safe hands with guys like these
its really clever - say you upload a video well it reconizes whats actually on it and just selects a fitting piece of music to acconmapy it - genius or what!??!
check it out and you can even try it for free - its awesome!
i might email them and aks if they want to sign me up as i am off this week
- colin s
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Initially I thought it was a clever funny wind-up, but now I'm not so sure...In some alarming ways it seems dangerously close to the burgeoning 'music should be free' zeitgeist
If it isn't real, then maybe something like it is nevertheless on the way...
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Being easy to find nowadays loads and loads of royalty free samples, the Juke bot, really does not impress me at all. It may be of help for beginners in the video making art, who really have no budget to spend on creating music for a video, and might be satisfied with this kind of "cheesy samples", though. But I still believe that we are still decades away of some software being able to build complex musical patterns to fit some complex image situations.
One other consideration is this: usually, creating a video finalized product (say a short movie of 5 minutes, or a long one of 60m) costs quite a lot more than creating a music piece (5mins) or an album (60 mins, say). But that cost comes for making a video requiring so many people and skills together from the camera-man, through the actors, the director, the huge road production team, to maybe another huge editing team, and so on. And in the middle there is a (or a group of) musician(s), to create a soundtrack. Now, for a video maker to be able to create is first master piece he will probably invest years to get there. Movie after movie he will slightly improve is skills on directing/production/writing/and-whatever-else-he-might-do-for-his-videos. But little learning is done in that process. The Video maker is indeed facing mostly a budget restriction that will usually loosen (budget will increase) with time as he becomes more famous or producess better results. That improve comes from he being able to spend more in a very big and always more skilled team.
Instead, the musician, who probably will do the composing job alone (and besides he could even work mainly with midi and some self made recording stuff and probably be will be able to deliver the final product all by himself), he as probably been investing decades in order to learn how harmony works, how rhythm works, how a melody can be built, how a sound is polished after recorded, how you can create different moods with different combinations of those four essential elements. Decades, my friends, decades. Do you have an idea of how many years have a piano player spent studying and practicing piano before he graduates? And I'm just talking about a piano player not a composer... OK if he got to the point of taking a degree on the art of playing a piano, he probably started early in his life. At least by 10 years old he was already starting but probably he did start at 6 or even earlier. Then he spent 8 years studying the basics of music like solfeggio (how to read a score), music history, music chamber practice, harmony, some basic composing + at least 3 for his degree on piano. I'm assuming the minimum would be these 11 years (it may change depending on the country's musical academic program). A movie maker will probably never face anything related to video before he ends his basic school studies and decide he want to take a degree on movie making or a professional faster course for it. So he will probably spend a 3-4 years studying video making... at most!... And I'm just talking about forma studying of course, because both musician and video maker will probably be studying informally for most part of their lives. So this just to give an idea on how much time was invested in a musician career.
This studying investment plus the technical time to compose and produce a short piece of music will justify a fee of 400-500 $ or € or pounds. It includes years and years of studying and practicing. Besides if you're talking about a 60 mins movie, than that would take probably more than a week to do, and hopefully the musician will ask at least 1/4 of a decent monthly salary as he has to do 4 of those to survive to the next month. So I don't think the prices being asked nowadays are high. I really think they are quite low giving the complex intelectual skils a musician is required to have in order to be able to compose a decent piece of music.
Finally, I would leave two short comments in order to demonstrate and prove how difficult is to compose music, and why one making movies in the era where we got used to assume that music is for free, and probably that music is so easy to do... It is not. And here I leave 2 situations to demonstrate it:
1st. Why is it so difficult for a video maker to explain to the musician what he really wants? Why is it music considered the art of all the arts? That is probably because music is the most powerful human created language and way to communicate and express feelings as no other art (not even poetry or literature using words can do). And yet so poorly known by people. Every one (every single person in the world that can hear) loves music. Every one. Really every one. Do you know any person in the world that claims to hate music? I don't. I don't like all kinds of music, but I do love music in general. This is because while video is kind of "lets make art with reality" making art with what reality can offer. Music instead is like the opposite. It's 100% intelectual. Comes out of you, from your skills to your feelings or mood. That's what makes music so complicated to create. Moreover, if music would be our only way to communicate, we would be leaving in a world where only a few would know how to speak and the most would be only downloading speaches to listen and to be delighet with. Music should indeed be part of every national shool program. And not only a few years playing flute, xylophone, or a tambourine, but really teach everyone how to read a score, and know how to basically communicate with sounds.
The second example is the following and strongly connected to the first. If you ask a musician to create a 5 minutes short movie he will take his camera and as bad as he can be to select scenes and angles and so on, he (or any other person in the world) will be able to find something that may represent a subject or a short story to tell. And even with bad technical quality he will be able to do a coherent output. Now, ask anyone - but for our pourpouse ask a video maker - to play in a piano, or a synth keyboard. For a few minutes he/she will be very excited with this magic way of making sounds. "look if i press this C3 key there's a sound coming from the speakers! Wow... And if I switch this knob it makes it a stranger sound... This is crazy!!!! And so much fun." Now, if you defy him with this "Hey, what about this. I'll pay you 400€ if you create to me a short music of 3-5 minutes and you can take all the time you want. You can delivery it to me in 80 years if you want." He will immediately give up. And that's because he will in a few minutes realize that there is a very big enormous huge difference between having fun on a midi keyboard and actually composing a piece of coherent music of 3-5 minutes, regardless the genre or mood of that music. He will see immediately by playing a bit with that midi keyboard that those Gigabites of mp3 he has accumulated downloading them free from the net, all those Gb add up to Teras and Teras and Teras and Teras and Teras of minutes composing, recording and polishing those Gigas of mp3...
Music is really a very hard thing to create and that is what justifies time and money to who does it. But I will be very glad if one day a software will be able to compose (really composing I mean) automatically some good music. I'll be glad to listen to it and I wont be worried as I do believe that computer automatic generated music will always sound different from a human mind composing music. And therefore there will always be a market for both human and computer. Till then, keep sending your requests to we musicians, because in the end, we do love creating music, otherwise we would spend so much time of our lives learning how to do it, even though we know a priori there will only be one Mozart in history, and we're not the one.
Hugs to you all video and music people!
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Do they only provide viola music ... or are other genres catered for? Don't get me wrong, I like a viola as much as the next person but it might not always be the most appropriate instrument for some things. For example, a fast car chase (unless the viola is played by Panini or Ciabatta).colin s wrote:all you do is upload a video and viola!!
What happens if you don't upload a video well? What happens if the video upload is not so good, not high quality or just rubbish?colin s wrote:its really clever - say you upload a video well it reconizes whats actually on it and just selects a fitting piece of music to acconmapy it - genius or what!??!
I liked the one chap's glasses.
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Anyway, I suspect someone watching pr0n and thinking "you know, that needs a little more guitar in the mix" is not really getting into the spirit of the thing...
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Don't forget about Mozartella, or the sandwich won't sound right...hollowsun wrote: For example, a fast car chase (unless the viola is played by Panini or Ciabatta).
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