DePulse wrote:Today Akai seems more interested in making controllers than actual synths and samplers.
The MPCs are samplers and they sell shitloads of them!
There simply is no market for a rack mount sampler any more... not since the S5/6000 which was probably Akai's last great sampler. Despite the benefits of a hardware sampler (solid, reliable, portable, (arguably) better sound quality, etc.), you simply cannot sell one in sufficient numbers when competing with software samplers that are just a few hundred quid (or even free!).
The 'old' Akai's folly was the Z-series samplers. A lot of investment and time spent but they just didn't sell. Which meant no money coming in (other than MPC sales). After the S5/6000, people waited to see what fantastic new sampler would be next ... and were greeted with something that had a smaller screen, fewer outputs and looked like a plastic Tonka toy ... and was more expensive than the S5000! The exodus to s/w samplers was complete!
Of course, there are still people around who prefer hardware samplers and disk recorders, etc., (myself included) but it's a small number of people, a niche market and nowhere near enough for a product to break even, let alone make a profit.
In today's day and age (even more so in times of recession) manufacturers have to make what sells and these days, it's controllers for the software people use now. The 'new' Akai (owned by Numark) have all the skill, know-how and engineering and manufacturing resources to build a fabulous new hardware sampler but it's a pointless investment because it simply wouldn't sell in the quantities required (in fact, it might not sell at all!) and they'd be in trouble again!
Sad but true. :frown: