Your argument that everyone has plugins in their daw etc is a valid point, but it doesn't stop people still purchasing more plugins. The same thinking behind the hardware we buy again and again and.....and try to emulate via software.
This true, I love treating myself to a new plug in. That said the Waves CLA-2A Compressor that I recently purchased was heavily discounted! Which is evidence of you plight...
Zukan wrote:J_J_Breeze wrote:Who are the main heavy discounters that directly compete with your 'Stretch that note' (hip hop / electronic style) product line?
None. I am not concerned with the STN products as that will all be changed to accommodate the new plugin. My concerns are on pricing the new vsti but there are no comparables in the marketplace to gauge the best price for the product.
Mmmm in that case you might be solving a problem that does not need solving. by this I mean do hip hop producers want this library or are they happy with ripping samples themselves and sticking them in Logic's sampler?
It might be worth focusing on a more affluent/professional clients that need sample libraries because they are so busy and therefore willing to pay for them. I hear lots of loops from Heavyocity products in HBO / Netflicks shows
Of course that's no indication of the companies profits... but generally marketing towards higher income / professional producers would be what I would do if I was in your line and determined to continue making plug ins.