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Why can’t I buy a subscription from SOS when I’m inside the app?

When you buy a Tablet subscription from inside the iPad app, you are buying it from Apple.

When you buy a DIGITAL subscription from the SOS website (at it comes directly from us and is linked to your SOS user account, which provides the additional benefit of web article access (not available to Apple customers). Both subscription methods enable the same issues to be downloaded to your iPad.