PRESS RELEASE
Performing Musician magazine closes
SOUND ON SOUND magazine celebrates 25 Years as the independent voice of music recording technology
07 January 2010, Cambridge, United Kingdom -- Managing Director of SOS Publications Group, Ian Gilby explains that "It is with deep regret that we have taken the decision to cease publication of PERFORMING MUSICIAN magazine with immediate effect."
Having bought "Music Mart" magazine from Trinity Mirror Group in 2006, its re-launch in 2007 as "Performing Musician & Live Sound World" magazine had been well-received and encouraged. "Under editor Dave Lockwood's leadership, the magazine's vastly improved editorial content, increased production values, integrity and depth of reviews," said Gilby, "quickly won fans with both trade and consumer readers alike, but it was PM's insightful real-world tests of PA systems and live sound gear which made it truly unique in this sector."
As PM enters its third year, the global recessionary climate means that significant manufacturers, distributors and retailers have indicated that they will be unable to honour well-meaning commitments to include PM in future marketing budgets for 2010. A high quality, 148-page printed magazine requires a minimum level of sustained advertiser support, and without this SOS Publications feels it would be better placed to deploy investment resources into its core "Sound On Sound" print magazine, digital editions and web site, freeing up staff and management time to focus on celebrating SOS's 25th year in business and driving forward continued expansion of "Sound On Sound" in both its UK and USA editions, into exciting new content delivery channels.
The forthcoming February 2010 edition of "Performing Musician" will therefore NOT be printed or distributed. Advertisers, subscribers, freelance authors and controlled circulation recipients of the title are currently being notified of this decision.
PM editor Dave Lockwood remains as Publisher of "Sound On Sound" and PM editorial staff will all be redeployed on existing publications.
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