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Music Expo 25 is approaching!

14–15 November 2025, The Midway SF

Music Expo 2025 San Francisco pro audio show

Music Expo 25 is just around the corner, and it’s not too late to register for attendance and purchase your tickets! Taking place at The Midway in San Francisco, California, this year’s show is shaping up to be the biggest and most dynamic to date, with a packed programme delivering over 25 sessions with more than 40 speakers, and some of the industry’s top brands exhibiting their latest products.

Here’s a quick reminder of what’s in store for attendees:

Full Programme

Songwriting Workshop — Friday 14 November

Presented by Neumann and Output

  • 1:00pm – 1:50pm: Songwriting techniques to turn ideas into songs
  • 2:00pm – 2:50pm: Finding “Extra” in the “Ordinary”
  • 3:00pm – 3:50pm: How to Turn a Good Song Into a Great Song
  • 4:10pm – 5:00pm: SongShop — Live Feedback on Perfecting Your Song
  • 5:10pm – 6:00pm: Keynote: a Conversation About Success in Songwriting and Production with Oak Felder

Electronic Music Production — Saturday 15 November

  • 11:00am – 11:45am: Track breakdown with JVNA
  • 11:55am – 12:40pm: MPE and the Future of Keyboard Performance
  • 12:50pm – 1:35pm: Tools for Setting Up the Voice for Success in the Studio
  • 2:05pm – 2:50pm: The Perfect Take: R&B Vocal Tracking in Real Time
  • 3:00pm – 3:45pm: Intuitive Creativity in Music Production
  • 4:15pm – 5:00pm: Intro to Synthesizer Sound Design: Workshop
  • 5:10pm – 5:55pm: Film & Orchestral Scoring Masterclass with Ching-Shan Chang

Artist Development — Saturday 15 November

  • 11:00am – 11:45am: DECAP on Brand, Beats, and the Business of Staying Real
  • 11:55am – 12:40pm: Sync Sessions: Navigating Music Licensing in TV, Film, Ads and Beyond
  • 12:50pm – 1:35pm: Tips to Create Longevity in the Music Industry
  • 2:05pm – 2:50pm: Everyone is High, Drunk, or Distracted: Market Accordingly
  • 3:00pm – 3:45pm: AI and Music Creation: Beyond the Plugin: AI as a Creative Partner
  • 4:15pm – 5:00pm: Protect and Deliver: Essential P&E Wing Studio Guidelines
  • 5:10pm – 5:55pm: Neon Owl Presents: Demo Listening Party & Feedback Session

Immersive Audio Lab — Saturday 15 November

Powered by ADAM Audio

  • 11:00am – 11:50am: Immersive Audio for All: Revolutionizing Dolby Atmos with Next-Gen Tech
  • 12:00pm – 12:50pm: Beyond Stereo: The Art & Strategy of Mixing in Dolby Atmos
  • 1:20pm – 2:10pm: Mastering in Immersive/ Future format
  • 2:20pm – 3:10pm: Immersive Listening Session and Feedback
  • 3:40pm – 4:30pm: Mixing Thievery Corporation in Immersive Audio with Michael Romanowski and Count
  • 4:40pm – 5:30pm: Understanding the Artist’s Vision Through the Mix

Exhibitors & Product Demos

Along with the extensive panel talk, discussion and workshop programme, Music Expo 25 will also see some of the biggest names in pro audio exhibiting and giving attendees the opportunity to get their hands on some of the industry’s latest and greatest gear. The following companies will be present: ADAM Audio, Audeze, Audigo Labs, Blipblox, Crescendo Research, Envelop, Focusrite, FSK Audio, IK Multimedia, Musicians Institute, KALI Audio, Neumann, Novation, Oberheim, Output, ROLI, Sennheiser, Sequential, Solid State Logic, Sonarworks, Steinberg and Warm Audio.

Prizes Up For Grabs

Every attendee will also be in with a chance of winning one of the following prizes:

  • ROLI Seaboard RISE 2
  • Focusrite Bass Station II Swifty Edition
  • Steinberg Cubase Pro, Dorico Pro & Absolute Collection (10 total!)
  • Audeze MM-100 Headphones
  • Output x DeFi Frontier Speakers + Stands
  • BlipBlox MyTracks, SK2 & After Dark
  • Sound On Sound Subscriptions + SOS for Artists Access

Tickets

Tickets are available now, and can be purchased via the link below.

www.tixr.com/groups/midwaysf/events/music-expo-25-144216

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